Hi! you can call me franny.

With decades of experience in the media, marketing, and nonprofit worlds, my boutique services are designed to assist clients with everything from business development to fully executing their visions for events, travel, and creative endeavors. I’ve been a journalist, editor, music manager, tour producer, social media marketer, event planner, and nonprofit executive. I’ve created grassroots campaigns, developed brands, and managed artists and production of large tours and festivals. I’m nimble, scrappy, and love to collaborate with like-minded clients who prioritize quality, sincerity, and craft. Do you have a need for any of my skills? Let’s chat!

Connect with Franny

Blasts from my past
media clippings

  • L.A. Taco

    Interview: Meet the Former Punk Show Promoter From Historic Filipinotown Who Fought For L.A.’s Craft Breweries to Reopen

    READ HERE

  • Good Beer hunting

    Honored to have been named a 2020 Signifier by Good Beer Hunting for my work as Executive Director of Los Angeles County Brewers Guild during the COVID-19 pandemic.

    2020 SIGNIFIERS PROFILE

  • paste magazine

    Feature: L.A. Breweries Are Fighting For Their Lives, Still Prohibited From Serving Beer Even Outdoors

    Click Here

  • LA Weekly

    Profile: How a Former Music Promoter Became L.A.'s Biggest Craft Beer Booster

    Read Here

  • laist

    Profiled in: 17 Women Who Are Changing The Way LA Drinks

    Click Here

  • Spectrum News 1

    Segment: Los Angeles Breweries Fight for Survival as They Urge County to Allow Reopening

    Watch Here

  • Eater La

    Feature: LA’s Craft Breweries Are Reeling From Plummeting Sales and Restrictions

    Click Here

  • Paste magazine II

    Featured in: L.A.’s Craft Brewers Are in a Huff About the Mayor’s World Series Bet

    Click Here

  • la times

    Struggling amid the shutdown, L.A. craft breweries reinvent to survive

    Click Here

  • Beer Paper LA

    Interview with Daniel Drennon for the cover of Beer Paper LA, 2021.

    Click Here

  • New List Item

    How a Local Brewery Created a Beer Worthy of the L.A. Phil’s Centennial Season

    Click Here

skills & experience

  • Trained in journalism and public relations.

    Work has been featured in:
    Kapwa Magazine, L.A. Weekly, The Rumpus, Phoenix New Times, Arizona Republic, Conde Nast Traveler, Tasting Table, The Full Pint, All About Beer Magazine, Filter Magazine, Westcoaster Magazine, and more.

  • Experienced marketer with proven track record of brand building, content creation, and traditional advertising channels.

    Past collaborators include:
    Microsoft, Hollywood Bowl, Whole Foods, Trader Joe’s, Boxed Water, The Oinkster, Dog Haus, King’s Row Gastropub, Mohawk Bend, Tony’s Darts Away, Geffen, LA Galaxy, Goldenvoice, Coachella, KCRW, and more.

  • Experience managing all aspects of event planning and production. Comfortable leading teams large and small.

    Past events include:
    LA Beer Week 2014-2022
    Los Angeles Beer and Food Festival 2016-2019
    Sierra Nevada Beer Camp Festival
    California Craft Brewers Association Summit Festival

  • Longtime community advocate and activist with experience organizing groups and lobbying both within the community and at the governmental level.

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